Artistic collaboration between Vesteda and Rochdale
Recently, a number of house sparrows have settled on the façade of the Rochdale apartment complex on De Boelelaan in Amsterdam. The mural was made by the artist duo Pipsqueak was here, commissioned by Vesteda. The duo was given a free hand and chose 'connection' as their central theme.
The apartment complex and also head office of Vesteda on the Boelelaan is adjacent to the apartment complex of housing corporation Rochdale. Thanks to the good contacts between both organizations, the idea arose to have a mural painted on the wall between the two complexes. The mural continues across the entire width of the façade and is not only visible from the street, but also from the meeting rooms in Vesteda's head office.